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Public Lands Assistant Store Manager- Hardlines & Services
Medford, OR (USA)
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Company: Public Lands Contact:
Post Date: 06/23/22 Phone:
Job Type: Full Time Fax:
Reference: ORUaq4GYmr Mailing Address:


At Public Lands, we exist to celebrate and protect public lands for all. We believe these national treasures are meant to be explored, protected and celebrated so they may live on for generations.  With this in mind, we seek to empower the passionate, to guide the curious and to celebrate the courageous on their journey to thrive outside.  Our mission grounds us in the communities we serve and drives our commitment to inspire and enable a diverse community of people to experience the profound power of the outdoors, either in their backyards or in our nation’s public lands.  We are also committed to our unmatched set of standards for environmental practices.

 At the core of our brand is a dedication to provide products and experiences to any explorer in an effort to grow the number of people who love and seek to protect our public lands.  We are driven to meet each explorer where they are in their journey, and to do it with an unapologetic commitment to style, quality and service.  Our retail locations are designed to inspire and fuel a need to get outside.  Our team lives and breathes for their next adventure, no matter how big or small. We are outdoor humans – connected by a common passion, shared experiences and style that is all our own.

 As an Assistant Store Manager, you will have the exciting challenge of creating a culture where we connect with our customers, inspire our teammates and empower our communities to get outside.  The ideal candidate for the role is a purpose driven business leader, one who creates results by staying true to our values, our mission and our commitment to protecting public lands.  From defining what that experience is, to training and developing the best teammates to executing our standards.  You'll directly manage a specific team and have a dotted line responsibility for managing teammates in other areas of our store.  

ASM – Hardlines & Services primary responsibility is to ensure the store’s service department including all rental operations including scheduling and maintenance is maintained in high quality and safety standards are in place. The ASM – Hardlines & Services ensures that the team is delivering extraordinary service by monitoring and evaluating the needs of our explorers. The ideal candidate for this role is skilled in mechanics and has prior experience with assembly, service and repair of both Bike and Snowsport equipment, in addition. The ASM – Hardlines & Services is responsible for building, maintenance and repair all types of bikes from entry level to high end. In addition, the core responsibilities within the service department, the ASM – Hardlines & Services is expected to building strong relationships and provide service skills and experience. 


Hardlines, Service & Rental Shop Operations

  • Ensures that the Hardlines Departments meet all merchandising standards including, but not limited to:  merchandise exposure, visual, pricing, signage, etc.  Provides feedback to Store Manager, recommending product relevant to local customer as well as inventory level concerns.  Ensures stockrooms are monitored to ensure all product can be merchandised and available on the sales floor for customers.
  • Ensures compliance with all company operational processes including but not limited to: compliance, cash handling procedures, safety requirements as well as conducting LP audits as required.  May function as the store "Shrink Coach."  Ensures compliance with all company involved Loss prevention programs.
  • Overseas the Service department to ensure exceptional customer service and all equipment is maintained and serviced to the product and vendor standards
  • Owns the process for Rental equipment and coordination through the overall process to ensure a seamless transaction between the guide and explorer
  • Ensures accurate record keeping of daily operations and key performance indicators, and checking that sufficient resources are available to meet the servicing requirements.
  • Review key operating controls, such as sales, budgets, and staff efficiency, on a regular basis.
  • Scheduling and monitoring the production and throughout of shop work to meet customer demand
  • Ensures accurate shop records and maintain record keeping systems that align with Company policies and procedures
  • Ensures the department is maintaining equipment and ensuring a clean, secure and safe work environment
  • Assist and educates explorers through the rental process, focusing on the explorer experience and efficiency of rental form time
  • Consistently monitor the guest flow and work with to expedite the rental process
  • Understand and communicate the rental & demo equipment packages and features to ensure the best match for the explorers

Customer Service

  • Assist and educate customers with the purchase including how to use and maintain their bike and/or Snowsport equipment and accessories
  • Support Company standards of selling and customer service by providing a friendly environment, including greeting and acknowledging every customer and maintaining solid product knowledge.           
  • Contributes to sales results by knowing products and services, accurately communicating product information


Manage & Develop Talent

  • Oversees the Hardlines & Service Department team: Builds, trains, and certifies all members to carry out shop service (i.e., Team Sports, Bikes, etc) and has a dotted line responsibility for managing teammates/guides in other areas of the store when serving as Head Coach.
  • Handling risk by ensuring all shop employees are trained and certified to the level of work they perform and all work meets vendor quality and safety specifications.
  • Build a high performing team.  Provide direct/indirect reports with timely and regular feedback to support teammate development, growth in role and job satisfaction.  Recognize and reward good performance and address poor performance.
  • Drive the talent selection process in alignment with the company’s talent philosophy for all open positions; this includes reviewing resumes, interviewing and making hiring decisions.   Ensure all hires are appropriately trained and on-boarded.
  • Demonstrate a high level of passion and commitment to enhancing the overall teammate experience by displaying integrity, inclusion and empowering direct/indirect reports to be their best.

Display a commitment to creating a work environment where inclusion and diversity are paramount to success.  Create a store environment where all guides and explorers feel a sense of belonging, included and respected.


Success Profile:

  • 1-3 years Retail Assistant Store Manager, Department Manager (Big Box preferred) or Retail Store Manager experience required
  • 2+ years previous bike and/or Snowsports shop experience or equivalent including assembly, service and repair of bike and Snowsports equipment; preffered previous experience managing a team. 
  • Certification of Bicycle Repair from Accredited Institue
  • World-class customer service skill and interpersonal/communication skills
  • Affinity for building a team that reflects the community, developing talent and creating a culture of recognition
  • Strong problem-solving ability and analytical skills
  • A well-connected network within the larger outdoor community, the DSG organization or within the specific market of store
  • Strong planning and organizing skills
  • Attention to detail and the ability to execute company standards
  • Creating an environment where the team knows how they impact the bottom line
  • True passion for the outdoors and getting others outside.  Knowledge of issues pertaining to the environment and public lands, or willingness to learn
  • Excellent bicycle assembly skills
  • Flexible availability – including nights, weekend, and holidays
  • Ability to prepare routine administrative paperwork

Public Lands is an Equal Opportunity Employer Committed to Inclusion and Diversity.

 Additional Compensation:

Quarterly and Annual Bonus Programs

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