|Sr. Marketing Manager, Web Analysis & Optimization
KANSAS CITY, MO (USA)
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What you'll do...
H&R Block is transforming tax preparation through data to ensure that every client we serve gets the best tax outcome possible. The Sr. Marketing Manager, Web Analysis & Optimization develops customer experience assessment tools that track customer web behavior patterns. This is done by developing solutions to enhance client experience, maximizing revenue opportunity, and optimizing results. The Sr. Marketing Manager, Web Analysis & Optimization identifies business objectives and reporting requirements, and works to improve of H&R Block web properties through behavior analysis.
About H&R Block...
We're here to live our purpose to provide help and inspire confidence in our clients and communities everywhere. We take our work personally, because we know what it represents: Families and homes. Livelihoods and lives.
What you'll bring to the team...