Manager, Marketing Planning - Hometown Stores Hoffman Estates, IL (USA) Apply Online			Send this Job to a Friend
Post Date:	11/02/09	Company:	Sears Holdings Management Corporation
Compensation:	not given	Contact:
Job Type:	Full Time	Phone:
Education:	4 year degree	Fax:
Experience:	2 - 5 years	Mailing Address:
Travel:	Negligible
Reference:	72760BR

Job Description: Sears Holdings Management Corporation provides corporate services to Sears Holdings Corporation (NASDAQ: SHLD) and its family of companies, including Sears Roebuck and Co. and Kmart Corporation. Sears Holdings Corporation is the nation's fourth largest broadline retailer with approximately 3,900 full-line and specialty retail stores in the United States and Canada. Sears Holdings is the leading home appliance retailer as well as a leader in tools, lawn and garden, home electronics and automotive repair and maintenance. Key proprietary brands include Kenmore, Craftsman and DieHard, and a broad apparel offering, including such well-known labels as Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and Covington brands. It also has the Country Living collection, which is offered exclusively by Sears and Kmart. It also has Martha Stewart Everyday products, which are offered exclusively in the U.S. by Kmart. We are the nation's largest provider of home services, with more than 12 million service calls made annually. Sears Holdings Corporation operates through its subsidiaries, including Sears, Roebuck and Co. and Kmart Corporation. For more information, visit Sears Holdings' Web site at http://www.searsholdings.com. Develops and implements comprehensive marketing plan to achieve strategic goals and objectives relative to markets served by understanding the buying habits of customers by market segment. Includes integration of all marketing channels, promotions, advertising and in-store experience. RESPONSIBILITIES: - Review, and initiate when necessary, market research to anticipate competition and market trends and translate consumer attitudes into new directions. Stay on top of all data sources for the retail category, competitive and customer information. - Assess current business and articulate the value proposition and key messaging for each category. Continually refine to optimize proposition against competitive and customer context. - Work with merchant teams and vendors develop an integrated marketing strategy and plan - Partner with channel experts to develop and recommend comprehensive marketing strategies for the respective categories and customer segments. - Develop and execute marketing programs. - Recommend key merchandising categories of relevance to the merchant teams. - Coordinate and aligns category marketing plans with brand strategy and category promotional plans. - Analyze program results and presents recommendations for changes in strategy. REQUIREMENTS: - BA/BS in Business or Marketing, or its equivalent experience, is required; MBA is preferred - 3-7 years in marketing, consulting or brand management. Marketing experience across various channels and multiple disciplines of marketing (print, direct, event, creative, etc..) is a plus. Experience with development and implementation of the budgeting process and creating, developing and managing a business plan is a plus. - Analytical - Synthesizes complex or diverse information; Collects and researches data; Uses intuition and experience to complement data; Designs work flows and procedures. - Strategic Thinking - Develops strategies to achieve organizational goals; Understands organization's strengths & weaknesses; Analyzes market and competition; Identifies opportunities; Adapts strategy to changing conditions. - Oral Communication - Speaks clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings. - Written Communication - Writes clearly and informatively; Varies writing style to meet needs; Presents numerical data effectively; - Project Management - Develops project plans; Coordinates projects; Communicates changes and progress; Completes projects on time and budget; Manages project team activities. - Planning/Organizing - Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Organizes or schedules other people and their tasks; Develops realistic action plans. - Initiative - Volunteers readily; Undertakes self-development activities; Seeks increased responsibilities; Takes independent actions and calculated risks; Looks for and takes advantage of opportunities; Asks for and offers help when needed. As a Sears professional, your career path options will be determined by your performance as well as your desire to advance further within the Sears organization. You'll also get some of the best benefits in the industry: -Medical, Dental and Legal Plans -Flexible Spending Accounts -Associate Discounts -Associate Stock Purchase Plans -Group Universal Life Insurance -Long-Term Disability Insurance -Long-Term Care Insurance -Business Travel Accident Insurance -Short-Term Disability -Vacation/Personal and National Holidays -WorkLife Solutions Please Note: Different eligibility rules apply to certain benefits. Some businesses do not offer all benefits shown. A comprehensive and competitive benefit program is designed to meet the needs of our associates and their families. Benefits eligibility depends on employment classification, location, and other variables. Benefits offered include: Medical and Dental Plans Health Care and Dependent Daycare Flexible Spending Accounts Short and Long-Term Disability Company Paid and Optional Life Insurance Business Travel Insurance Merchandise Discount Adoption Assistance Kmart Advantage Rx ConSern Loans for Education Worklife Solutions Voluntary Benefits Commuter Benefits Sears Holdings Corporation Associate Stock Purchase Plan 401(k) Savings Plan Vacation Time with Personal Days National Holidays An Equal Employment Opportunity Employer.

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